CCRI

The Community College of Rhode Island wanted to attract more students as well as raise their brand’s perception and favorability. After visiting CCRI and talking to their alumni, professors and students, we knew our messaging had to resonate with the diverse and non-traditional student body. Highlighting access, outcomes, affordability plus the spirit of community were some of the emotional insights that powered our “Welcome One and All” 2025 campaign. The clients loved the work, saw results, and invited us back in 2026 to continue telling their story.