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I never met a product that didn’t have a story to tell.
Sometimes it’s hidden and has to be demonstrated.
Other times it should be told by someone you believe.
And on occasion, singing, dancing or making someone laugh, is the best way to tell a story.
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OOH
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TV
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• Services
Mucinex
TV
“Moving In Day”
“Married to Mucus”
“Dance to the Mucus”
Silver Effie Winner
AdAge’s Top Ten Ad Icon of the Decade
Mucinex
Radio
“Therapy”
“Moving In Day”
Mucinex
Print
Connecticut Lottery
TV
“Diamond Expert”
In-store POS
Big Sky, Montana
Print
AIG Insurance
Property and Cyber Divisions
Print
AIG Insurance Divisions
Multinational Insurance
Interactive Guide
Johnson & Wales University
Print
Sears
Appliances
Print
Cynosure / PicoSure
Tattoo Removal
Print
Foster Grant
TV
Raquel Welch
“Restaurant”
“Limo”
Horizon Blue Cross Blue Shield
Integrated Campaign
Horizon Blue Cross Blue Shield
Radio
Prudential
Web Video
Dartmouth-Hitchcock
Primary Care
Print, OOH, and Digital
Gillette
Satin Care
TV
“Pants Off”
“Pyramid”
Allegra
TV
“Empowerment”
“Yoga”
Black & Decker
TV
“SnakeLight”
Gold Effie Winner
Lysol
TV
“Castle”
Tic Tac
TV
“Interview”
Nabisco
TV
“Mr. Phipps Pretzel Chips”
Oral B
TV
“Healthy Mouth”
Oral B
Print
NuFera
Print
Nescafé
Radio
“Celebrities”
“First Date”
New Jersey Energy Star
Radio
“Certificate”
“Hat Family”
Nynex
Radio
“Mom and Allen”
Clio Winner
The Mission Continues
Public Service Print
Blue Cross Blue Shield
Service Day
Print
National Alliance of
Breast Cancer Organizations
TV
“You Don’t Know Me”
Partnership For The Homeless
TV
“Silent Night”
Johnson & Johnson
Print
National Alliance Against Violence
Print